This year Reformers world-wide will celebrate the 500th anniversary of the Protestant Reformation. In a nod to this historical moment, and to honor our love for story, we’re celebrating 500 Moments that #setbeerfree.

Whether you’re savoring a day done well, sipping on the gift of everyday rhythms, venturing into unexpected adventure, or making strangers into friends — we love seeing how you celebrate the moment.

Raise a glass with us on Instagram between Feb. 1st and Oct 1st, 2017, and you’ll get a chance to win monthly and grand prize winnings!



Monthly Prizes Include


Reformation swag bag w/featured merchandise

Gift Cards

Up to $50 at our featured Retail Partner

More Surprises

More goodies to be announced (stay tuned)




  • Capture a moment with Reformation beer at your side

  • Upload the image to your public Instagram profile

  • Tag @reformationbrewery in your image

  • Include the hashtag #setbeerfree

All Instagram entries with #setbeerfree created between February 1st and Oct. 1st, 2017, will automatically be added to our 500 Moments contest. A panel of judges from Reformation Brewery and our retail partners will select monthly and grand prize winners. [click here for complete rules]

Contest entries submitted between 3/1-3/31 will be entered to win a Reformation swag bag and $50 gift card to WR SOCIAL HOUSE

Grand Prize Winner

Announced this October, the Grand Prize Winner will be awarded $500 cash (or private event credit), plus a private early tasting and take-home souvenirs of one of our most cherished recipes–a Bourbon Barrel Aged Belgian-Style Quad we’ve named “500.”

(678) 341-0828