Reformation Releases Blueberry Ranch Water year round
(Now available from taprooms & coming soon to the market)

Woodstock, GA (March, 24, 2023) – Reformation is proud to announce the release of a Blueberry Ranch Water, now available on draft and in 4pks from their Canton & Woodstock taprooms, and coming soon to package retailers in the Georgia market.

A ready-to-drink Reformation craft cocktail, Blueberry Ranch Water is 100% Agave Spirit (Tequila), real blueberry, fresh lime, and Reformation Sparkling Water. “North Georgia Made, naturally gluten free, Reformation Craft Spirits Blueberry Ranch Water joins our year-round lineup just in time for warmer temps and Southern hospitality,” says Creative Director, Jessica Miller.

Available starting Friday, March 24th (Canton & Woodstock taprooms only) and arriving at independent retailers across Georgia in coming weeks, the Blueberry Ranch Water can be purchased on site from Reformation or ordered ahead for next day pickup at reformationstore.com.

Reformation CEO & Cofounder Spencer Nix says the move to add Craft Spirits was made “to stay innovative and agile.” He added, “We are proud to have launched REFORMATION CRAFT SPIRITS at the end of 2022. Early feedback shows a strong desire for craft spirits from our community.”

Recent Craft Spirit offerings currently include:

• Reformation London Dry Gin
• Reformation Black Currant Liqueur
• Reformation Orange Liqueur 
• Ready-to-drink Blueberry Ranch Water (our best-selling craft cocktail)

Reformation plans to serve continued offerings and new craft spirit products throughout 2023.

“We are also committed to maintaining excellent craft beers and amazing customer experiences our community has come to know, love, and expect,” Spencer added. “The response to Reformation Craft Spirits has been a million slays. Blueberry Ranch Water has attracted a cult following quicker and larger than any single product to date. We’re now scaling and packaging it to get it to you for your next North Georgia adventure. I’m humbled and delighted by the love for what we make and why we make.”

About Reformation Brewery:

Established in October 2013, Reformation Brewery is an independently owned and operated, values-based company. With taprooms in Canton, Woodstock, and Smyrna, Reformation seeks to serve love to our community through the good gift of beer. Learn more at reformationbrewery.com #northgeorgiamade

Georgia Beer Day is an annual celebration of “Georgia Craft Beer” and benefits the Georgia Craft Brewers Guild and our member breweries. This year it will be on Saturday, March 4th. Mark your taproom calendar now. 

The GCBG is once again presenting a limited edition, commemorative pint-glass for member breweries to use to support the Guild, drive interest and excitement for Georgia Beer Day! In partnership with GCBG member breweries and Boelter Glassware, $1 from every glass will be donated to the GCBG.

Featuring artist Baily Crawford, the limited edition 2023 pint glass is 16 oz. with theme “Let’s Get Peachy”, highlighting one of Georgia’s most prominent symbols and crops, the Georgia peach, with beer’s core ingredient of hops also included. Learn more > 

This Spring, Reformation Double IPA arrives with a bouquet of Mosaic and El Dorado hops. Get to know her 8.2% malt heart and tropical perfume this season, available from your neighborhood Reformation and coming soon to independent Georgia retailers near you.

Bursting with hop aroma and flavor with a bounty of malt, this Double IPA pairs perfectly alongside your favorite beer lover, as a reward for early Spring cleanup, or with a bunch of your favorite flowers (we’re partial to hop flowers of course).

Raise a glass to this iconic style, and our go-to year round offering PLUS two new draft only spinoffs from our R&D brewhouse in Woodstock on Saturday, February 25th. Featured draft offerings include the classic Reformation IPA (a.k.a. RIPA), “DRIPA” our seasonal DIPA dry hopped with Citra, Mosaic, Talus, and a RIPA remix with a unique dry hop of Nelson, Motueka, Pacific Sunrise, and Riwaka. Learn more >

Onward bound to Black Rock Mountain! Welcome the next landmark in our Base Camp Series, a Hazy IPA focusing on Sabro hops for notes of tangerine, coconut, tropical fruit, and stone fruit aromas, with hints of cedar, mint, and cream.

Available beginning Friday, Feb. 3rd from your neighborhood Reformation, this seasonal release will stay on tap through March. Reserve yours for brewery pickup or stop by and taste what’s good!

The Base Camp series is made in collaboration with Visit Woodstock GA, inspiring visitors to explore North Georgia destinations.

Round up your girlfriends and let’s party! February 13th at Canton and Woodstock (*Closed in Smyrna) we’ll be celebrating the ladies. Come shop local art, sip on pink cocktails, and crush some pink craft beer. Karaoke in Woodstock at 8pm!

Need a night out? Step back in time as we transform our Woodstock taproom into a 1920’s speakeasy with a retro inspired bar, cocktails, and our newest Reformation Craft Spirits offering – an Orange Liqueur. Dance the night away with live jazz from Funk Cake, low lights, and all the vibes. GET TICKETS >

This February, join us in drinking One Love – a Sorrel Inspired Saison with Honey, Hibiscus, and spent Gin Botanicals. While supplies last, all proceeds go to Crafted For Action. Learn more at craftedforaction.com

Join us in Smyrna, Feb. 3rd from 7-9pm for the Launch Party and meet our collaborator, Jennifer Price, founder and creator of Crafted For Action.

…

What is Sorrel?

Sorrel or “sorrel drink” is popular Caribbean beverage and is made of hibiscus flowers and various spices. According to Atlanta chef Briana Riddock, Sorrel is “a prized ingredient in the foodways of the African diaspora, where it lends a red hue to celebratory drinks.” In America, it is used to commemorate Juneteenth; the color is symbolic of the blood shed by enslaved Africans and the collective resiliency of Black people. (Source)

We named it “One Love” not only because of the obvious ties to Jamaica and the Caribbean, but because of beer’s undeniable power to unite communities.

As Bob Marley and the Wailers sang, 

One love, one heart
Let’s get together and feel all right

We hope you’ll come out to support!
All proceeds benefit the Crafted for Action Conference.

This year Reformation Brewery is raising funds for one of our own, Alex Brown. To know Alex is to love Alex and he’s one of Reformation’s most devoted and caring part-time servers. On Dec. 5th Alex experienced a severe arm fracture which limited his ability to work during the holiday season.

A giving pail will be placed at all Reformation venues, all cash donations and $2 from every pour of Alex’s Ale will be given directly to Alex to help bring a little peace and hope this Christmas. Thank you for your support! $2 of Every Pour of Alex’s Ale

All CASH DONATIONS GO DIRECTLY TO ALEX
Donate in person or online at reformationstore.com

Find yourself in good company at your neighborhood Reformation this season, and join us for these special moments!