On St. Patty’s Day weekend, our Letterman Club members descended on our green backyard with a sea of red Reformation energy! Over 41 of our members, including their +1s, joined us for a member-led march to kick off our 2024 Shamrock Pub Crawl and walk downtown Woodstock to support our local merchants together. We had the privilege of welcoming our first-year members by robing them with their club jackets. Then, we raised our mugs, geared up, and with flagman in the lead, marched from eatery to eatery proudly showing our support for downtown Woodstock and its many local restaurants and bars.

We hope you’ll stay up to date with our Letterman Club this year and stay tuned for details on 2025 membership opening up in October. Discover all the benefits of belonging to this growing community of fans, friends, and reformers. 🍻🔴 Click here to learn more.

A pastor and a pilot start home brewing beer…

It sounds like the beginning of a good dad joke, but it’s a key part of our brand story and the values behind everything we love. November is National Entrepreneurship Month and we wanted to take a moment to honor our two entrepreneur/co-founders and OG reformers: Spencer Nix (former pastor), and Nick Downs (the pilot).

These two friends — along with their families and so many friends and supporters along the way — took a leap of faith over ten years ago. The risks to see their dreams become reality. To set beer free and liberate it into a new community of timeless values. From homebrewers to hometown brewery, Spencer and Nick embody the entrepreneurial spirit alive in our culture, values, and our growing community of reformers. They recognize entrepreneurship is definitely a community sport and are proudly in Cherokee by choice.

So, cheers to all the dreamers, doers, and reformers who never settle for being settled.